The Barefoot Bee’s Lifestyle
Do you have a regular job that you like, but you’d really rather be barefoot all the time? Brenna Dorsey would! We’ll bet it wouldn’t surprise you to learn that ‘beaches near me’ is the second most frequent search term (next to ‘barefoot’), peaking in midsummer. Now, even if you can’t be on the beach, you can dress for it, thanks to Barefoot Bee’s Boutique.
Since I was 8 years old, I have wanted to own my own women’s clothing boutique. Every time I went into a small shop or boutique I always asked to speak with the owner or have the owner’s contact info so that I could ask them how they got started etc. My goal was to save enough money and get my business started by 25. With 2 months to spare, I opened Barefoot Bee’s!!
Rocking the Beach Life
Looking for clothes that instantly make you feel as carefree as walking along the beach barefoot? Here they are, in sunny South Florida (Hollywood)! Barefoot Bee’s won’t sell things that you can just go out and find anywhere else. Brenna carefully selects the best quality clothes for you! And your purchases will be shipped directly to you. So you don’t even have to live here, although the beach is calling…
Browse the Barefoot Bee’s Boutique website, and Brenna’s Instagram page, and you’re sure to find something cute. Even if you don’t think you have ‘the body for it’, reconsider. Brenna insists that as long as you have a body, you can wear anything! Plus, you can get extra exposure.
Customers can post a pic on their own Instagram page and tag us, or in their caption use #barefootbabe, and we will repost their picture to our Instagram page.
As far as we know, you don’t have to show your toes in the photo, but it wouldn’t hurt, especially with a new pedi.
Branding the Vibe
Making these decisions was not easy!!! All of the designs were so beautiful. I wanted to use all of them.
Ok so I had NO idea of what I wanted. I said I was totally open, but I just wanted my logo/colors etc to feel earthy and carefree. The ALP design team was amazing. We didn’t even really have to go back and forth during the design process – Lily took the jumble of ideas in my brain and turned them into reality!
The vibe I want for my boutique is carefree, natural and vivacious. I think my branding colors embody all of those elements. My branding also attracts that type of customer. It’s simplistic and natural – just like the barefoot babes that shop with us!
The process was SO easy. I was nervous about timing because I’m on the East Coast and ALP is on the West Coast. But we were in constant communication. My messages never went a day unanswered.
I think my branding and logo design really embody my boutique and its vibe. It helps to elevate my business because it attracts exactly who I want to sell to!
Looking for Shells, Finding Sharks’ Teeth
Brenna’s ultimate goal, and the dream that keeps her moving forward, is to open a brick and mortar store for Barefoot Bee’s. She loves the interaction with people who like the same things she does. Their delight at discovering just that perfect dress, sweater or top is so much fun to share!
For now, though, the boutique is online only. The biggest obstacle has been juggling her full-time real estate job, her boutique, and life.
At times Brenna feels as if there’s not enough time. She needs to take pictures, post on Instagram, upload new products to the site, attend trade shows, ship out orders. And she needs to make time for her husband, her dog, her friends, and simple house chores! It can feel overwhelming! Brenna’s solution is to create a schedule and do her best to stick to it.
Just Dive In
My greatest success related to my business is simply just getting started. I finally stopped making excuses and just did it! I’m doing what I love and that to me is success.